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OUR STORY

Feminine. Sophisticated. Effortless.

Founder Sarah Carson launched Leota in 2011 with her first spring collection. Retailers across the country quickly took notice of the line’s easy to wear fabrics and fashion-forward silhouettes. Inspired by the era of classic Hollywood glamour, Sarah Carson has crafted a line of dresses that infuse a touch of glamour into our everyday routines. What started with a pile of polka-dot fabric has become a complete women’s fashion line offering 4 collections per year and carried in over 300 fine retailers globally. The range of styles is ever expanding and currently includes Contemporary, Maternity, and special sizes. 

Sarah Carson chose to name the line after her great-grandmother Leota, whose classic elegance and persistent optimism defines every aspect of the brand. We believe that dressing up on the outside makes you feel great on the inside, that comfort and style can live harmoniously and still look perfectly chic. 

Leota dresses are bold and sophisticated statements that stand out without being flashy. Creativity and practicality guide our design process to make fashion that stands up to the demands of family, work and social obligations. From the classic faux wrap to the versatile reversible dress, our signature looks have become the new uniform for women who want a little glamour without a lot of fuss. 

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